Web Design

Web Design Case Study
for 15 Minute Diet

About The Company

The 15 Minute Diet revolutionises health and fitness with its innovative approach, delivering quick yet effective workouts and meals. This dynamic business caters to busy individuals, offering concise 15-minute exercise routines paired with nutritious meals. Streamlining health goals, the program ensures time-efficient wellness without compromising on results.

Project Summary

Company: 15 Minute Diet

Services: Web Design

Work Commencement: May 2022

The aim of this project was to update 15 Minute diet’s current website, making it modern and attractive. Our professionals used various tools to create website design options.

We have completed a full website design for this business with every page they require. As well as their design we have made the website search engine optimisation ready so they can propel their business. Every website that we create is made to be responsive to whatever device a customer may be on.

Our Strategy

Clearly outline the purpose of our clients’ websites. Whether it’s showcasing their offerings, disseminating information, or driving conversions, a well-defined mission guides our design decisions. We also develop detailed client personas to understand their target audience’s preferences, behaviors, and needs. Our design strategy centers on creating an intuitive and positive user experience tailored to our clients’ specific audience.

To get the design process started, we develop mockups as the architectural foundation, outlining the structure and layout of the website. This blueprint helps us visualise the placement of elements like navigation, content sections, and calls-to-action to ensure it is user friendly and optimise for conversions. Early testing of functionality and navigation ensures its user friendly. Gathering feedback at this stage helps us refine the design.

We ensure visual consistency by defining clear brand guidelines for our clients. Color schemes, typography, imagery styles, and other visual elements align seamlessly with our clients’ brand identity, fostering recognition and trust. We also acknowledge the importance of Crafting an intuitive and visually appealing design that prioritises user experience, to ensure our clients’ websites are both functional and aesthetically pleasing.

Our final step is optimising and testing. We implement a responsive design to ensure optimal performance across various devices and screen sizes. Responsive websites are crucial for reaching a broader audience in an era dominated by mobile usage. By testing functionality, load times, and user interactions ensures a smooth and error-free experience, contributing to a polished and reliable final product for our clients.

Web Design Options

15 Minute Diet, seeking a fresh online presence, engaged our services for the creation of a modern and aesthetically pleasing website. To cater to their diverse preferences, we thoroughly crafted four distinct website versions, and gave the business a range of design options to discuss and choose from. The first design is the final design we went onto build for this small 4 page website design. The business used the website as a platform on which to host their health and fitness platform from.

This final design seamlessly blends contemporary aesthetics with user-friendly functionality, ensuring a captivating online experience for 15 Minute Diet’s audience. Harnessing the power and flexibility of the Kajabi platform, we implemented a robust foundation for the website. Kajabi, renowned for its versatility and ease of use, empowers 15 Minute Diet to manage and update their content effortlessly, contributing to a dynamic online presence that can evolve with their business needs.

The end result is a website that not only meets 15 Minute Diet’s immediate requirements but also positions them for sustained growth in the digital landscape. Our commitment to delivering tailored solutions ensures that 15 Minute Diet’s online platform not only reflects their current brand image but also serves as a versatile tool for future expansion and engagement.

Final Web Design

In close collaboration with 15 Minute Diet, we developed a website that reflects their contemporary vision, harnessing the versatility of WordPress. A thoughtfully designed site not only boosts credibility but also cultivates favorable initial impressions, essential for both attracting and retaining customers.

Discover the ultimate design we settled on, carefully chosen in partnership with our client, capturing the essence of their vision and our design proficiency.


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